In this campaign for General Mills, we developed a whole new world full of original characters, all made of Fruitsnacks. the campaign features the antics of three young trouble-makers, Larry, Linus, and Lloyd.
My responsibilities on these projects included modeling, sculpting, texturing, lighting, character rigging, and animation.
In addition to the 6 spots I've worked on, I also had the opportunity to create the content for Fruitsnackia.com
Credits: Directed by: BUCK Executive Creative Director:Orion Tait Executive Producer: Anne Skopas Creative Director: Thomas Schmid Senior Producer: Kitty Dillard Associate Producer: Billy Mack Production Coordinator: Ann Seymour Lead Concept Art/Character Design: Thomas Schmid Concept Art: Justin Fines, Mike Lee, Thomas Schmid, Adrian Sonni, William Trebutien, Design: Laura Alejo, Jon Gorman, Stephen Kelleher, Ben Langsfeld Storyboards: Jerod Chirico, Thomas Schmid, William Trebutien Animatics: Harry Teitleman, William Trebutien CG Supervisor: Ryan O'Phelan 3D Modeling/Layout: Dan Fine, Brice Linane, Rafael Mayrhofer, Ryan O'Phelan, Arvid Volz, Brett Wharton Rigging: Chris Hertwig, Vadim Kiyaev, Brice Linane, Rafael Mayrhofer, Ryan O'Phelan, Arvid Volz Animation Director: William Trebutien 3D Character Animation: Jodan Blit, Chad Colby, Roman Kobryn, Brice Linane, Ryan O'Phelan, Cesar Tafoya, Arvid Volz, William Trebutien 3D Animation: Pete Hamilton, Chris Hertwig, Brice Linane, Rafael Mayrhofer, Ryan O'Phelan, Arvid Volz Lead 3D Lighting/Shading: Michael Lampe 3D Lighting/Shading: Helen Choi, Brice Linane, Alex Scollay Composite: Daniel Oefﬁnger, Ryan O'Phelan, Conrad Ostwald, Fede Reano Matte Painting: Tim Matney Colorist: Seth Ricart Music: Antfood Sound Design: Antfood Recording & Audio Production: Antfood Agency: Saatchi & Saatchi